Intellectual Property and Esports - 3 Mapping of stakeholders in the esports sector

IP and Esports examines the intersection of IP and gaming. As competitive gaming attracts fan engagement and produces international superstar players, questions arise about how this emerging sport relates to existing IP frameworks and business models. This publication identifies key stakeholders in esports and explains the building blocks of the industry. It provides essential insights into how intellectual property impacts professional players, teams, video game publishers, tournament organizers, and sponsors. Explore the companion publications: Guidelines for Esports Tournament Organizers and Guidelines for Esports Players.

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WIPO’s Guide to IP and Esports Stakeholders

This page is part of a bigger WIPO publication that breaks down how intellectual property works in the wild world of esports. It’s written in a pretty straightforward way, so you don’t need to be a lawyer to get it—just someone curious about who owns what in competitive gaming.

Specifically, this page maps out all the key players in the esports ecosystem: game publishers, tournament organizers, teams, players, sponsors, broadcasters, and even the fans. It explains their roles and how they interact, with a focus on IP rights like copyrights, trademarks, and licensing deals that keep the whole scene running.

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